The Clinton add which shoes his support public education is effective because it uses emotional appeal by using small children which emphasises the importance of his issue. Clinton also appeals to the minorities as minorities are showed in as prominate members of all educational situations. Clinton also effectivly uses mud slinging aganist his opponint by quoting him as saying that he wants to eliminate education. Clintons use to appeal to the common person of America is very affective at making him look good while making his opponent look bad.